Privacy Policy

Last updated: 12/03/2026

Front Nine Fitness is a trading name of Tailored Fit Coaching Ltd. We respect your privacy and are committed to protecting your personal data.

This Privacy Policy explains how we collect, use, store and share your personal data when you visit www.frontninefitness.com, contact us, enquire about our services, or use our website.

Section 1: Who we are

Tailored Fit Coaching Ltd

• Trading as: Front Nine Fitness
• Registered office: WeWork c/o Price & Accountants Ltd, 1 Fore Street, London, EC2Y 5EJ
• Email: hello@frontninefitness.com

For the purposes of UK data protection law, we are the data controller of the personal data collected through this website.

Section 2: What this policy covers

This policy applies to personal data collected through this website and through direct contact with us in relation to the website, our golf fitness coaching, and our online golf fitness programmes.

It does not apply to third-party websites or platforms that we link to, including My PT Hub. If you create an account, purchase a programme, or otherwise use My PT Hub, their own privacy policy and terms will apply to your use of that platform.

Section 3: The personal data we collect

Depending on how you use the website, we may collect and process the following personal data:

Information you provide directly

• name
• email address
• phone number
• location
• information about your goals, interests or enquiry
• the programme you are interested in
• first name and last name submitted via launch notification forms
• any other information you choose to send to us by form, email or message

Information collected automatically

• IP address
• browser type and version
• device information
• pages visited and website usage information
• referral source information
• cookie and consent preferences

Section 4: How we collect your personal data

We collect personal data when:

• you complete a contact or enquiry form on the website
• you join a waitlist or ask to be notified about a programme launch
• you contact us by email or otherwise communicate with us
• you browse the website
• cookies and analytics technologies are used on the site, where permitted

Section 5: How we use your personal data

We use your personal data to:

• respond to enquiries and messages
• provide information about our coaching services and online programmes
• manage and improve our website
• understand how visitors use the website through analytics
• keep internal records
• add and manage leads within our CRM where appropriate
• send service-related communications you have asked for
• send marketing communications where we are legally allowed to do so
• protect the security and integrity of the website
• establish, exercise or defend legal claims

Section 6: Our lawful bases for processing

Under UK GDPR, we rely on the following lawful bases:

Legitimate interests

We process personal data where necessary for our legitimate interests, including:

• responding to enquiries
• administering and improving our website and services
• storing lead and customer information in our systems
• understanding website performance and visitor behaviour
• managing our business efficiently and securely

We only do this where our interests are not overridden by your rights and freedoms.

Consent

We rely on consent where required, including:

• for non-essential cookies
• for marketing communications where consent is required by law

You can withdraw consent at any time.

Contract or steps prior to contract

Where you ask us about services or programmes, we may process your information to take steps at your request before entering into a contract.

Legal obligation

We may process your personal data where necessary to comply with a legal or regulatory obligation.

Section 7: Marketing communications

We do not currently operate an active general email marketing list from this website.

If you ask to hear about a specific programme launch, free programme, or similar update, we may contact you in relation to that request.

If we introduce broader email marketing in future, we will do so in accordance with applicable privacy and marketing laws, and where required we will ask for your consent.

You can opt out of marketing communications at any time by contacting us at hello@frontninefitness.com or using any unsubscribe option provided.

Section 8: Cookies and analytics

Our website uses cookies and similar technologies.

We use CookieConsent by Orestbida to help manage cookie preferences. We also use Google Analytics to understand how visitors use the site and improve performance.

Cookies may include:

• strictly necessary cookies, required for the operation of the site
• analytics cookies, which help us understand website usage

We do not currently use Meta advertising or retargeting cookies, but if that changes we will update this policy and our cookie settings accordingly.

You can control non-essential cookies through our cookie banner and your browser settings.

Section 9: Third parties we may share data with

We may share personal data, where necessary, with trusted third parties such as:

• website hosting and website service providers
• Web3Forms, which routes website form submissions to our email inbox
• CRM systems used to manage leads and business contacts
• analytics providers such as Google Analytics
• IT, security or support providers
• professional advisers such as accountants, lawyers or insurers
• regulators, law enforcement or courts where required

We only share the minimum data reasonably necessary for the relevant purpose.

Section 10: My PT Hub and other third-party platforms

Our website may link to My PT Hub for account access, programme access, or sign-up. My PT Hub is a separate platform and is responsible for its own handling of personal data, cookies, account security and payments.

Please review My PT Hub's own privacy policy and terms before using that platform.

Section 11: International transfers

Some of our service providers may process personal data outside the UK. Where this happens, we will take reasonable steps to ensure appropriate safeguards are in place, as required by UK data protection law.

Section 12: How long we keep your data

We keep personal data only for as long as reasonably necessary for the purposes for which it was collected, including legal, accounting, business and record-keeping needs.

Our retention approach is:

• website enquiries, leads and CRM prospect data: up to 4 years from the last meaningful interaction
• marketing suppression records: for as long as reasonably necessary to ensure we respect opt-out requests
• analytics and cookie data: in line with the settings and retention controls of the relevant analytics or consent tools
• emails and routine correspondence: for as long as reasonably necessary for business records, follow-up and dispute management

We may keep information for longer where required by law or where necessary in connection with legal claims.

Section 13: Data security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.

However, no online transmission or storage system can be guaranteed to be completely secure.

Section 14: Adults only

Our services and website are intended for adults aged 18 and over. We do not knowingly collect personal data through this website from children.

Section 15: Testimonials

We may use client testimonials on our website or in our marketing where we have permission to do so.

We do not currently use before-and-after photos on this website.

Section 16: Your rights

Under UK data protection law, you may have rights including:

• the right to access your personal data
• the right to have inaccurate personal data corrected
• the right to request erasure in certain circumstances
• the right to restrict processing in certain circumstances
• the right to object to certain processing
• the right to data portability in certain circumstances
• the right to withdraw consent where we rely on consent
• the right to complain to the Information Commissioner's Office

To exercise any of these rights, contact hello@frontninefitness.com.

If you are unhappy with how we handle your personal data, you can complain to the Information Commissioner's Office (ICO).

Section 17: Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the updated version will apply from the stated "Last updated" date.